demo-attachment-443-3578

September Leaderboard Challenge

When, while the lovely valley teems with vapor around me, and the meridian sun strikes the upper surface of the impenetrable foliage of my trees, and but a few stray gleams steal into the inner sanctuary,
I throw myself down among the tall grass by the trickling stream; and, as I lie close to the earth,
a thousand unknown plants are noticed by me: when I hear the buzz of the little world among the stalks, and grow familiar with the countless indescribable forms of the insects and flies, then I feel the presence of the Almighty, who formed us in his own image, and the breath of that universal love which bears and sustains us, as it floats around us in an eternity of bliss;

and then, my friend, when darkness overspreads my eyes, and heaven and earth seem to dwell in my soul and absorb its power, like the form of a beloved mistress, then I often think with longing, Oh, would I could describe these conceptions, could impress upon paper all that is living so full and warm within me, that it might be the mirror of my soul, as my soul is the mirror of the infinite God!

O my friend — but it is too much for my strength — I sink under the weight of the splendor of these visions! A wonderful serenity has taken possession of my entire soul, like these sweet mornings of spring which I enjoy with my whole heart. I am alone, and feel the charm of existence in this spot, which was created for the bliss of souls like mine.

I am so happy, my dear friend, so absorbed in the exquisite sense of mere tranquil existence, that I neglect my talents. I should be incapable of drawing a single stroke at the present moment; and yet I feel that I never was a greater artist than now.

When, while the lovely valley teems with vapor around me, and the meridian sun strikes the upper surface of the impenetrable foliage of my trees, and but a few stray gleams steal into the inner sanctuary,
I throw myself down among the tall grass by the trickling stream; and, as I lie close to the earth, a thousand unknown plants are noticed by me: when I hear the buzz of the little world among the stalks, and grow familiar with the countless indescribable forms of the insects and flies, then I feel the presence of the Almighty, who formed us in his own image, and the breath of that universal love which bears and sustains us, as it floats around us in an eternity of bliss; and then, my friend,

when darkness overspreads my eyes, and heaven and earth seem to dwell in my soul and absorb its power, like the form of a beloved mistress, then I often think with longing, Oh, would I could describe these conceptions, could impress upon paper all that is living so full and warm within me.

gdpr-eu

A Brief Guide to WordPress and GDPR Compliance

[vc_row][vc_column][mk_padding_divider][vc_column_text css=”.vc_custom_1527435733465{margin-bottom: 0px !important;}”]WordPress and GDPR Compliance

What is GDPR?

The General Data Protection Regulation (GDPR) is a European Union (EU) law that took effect on May 25, 2018. The goal of GDPR is to give EU citizens control over their personal data and change the data privacy approach of organizations across the world.

What is GDPR?

Basically, after May 25th, 2018, businesses that are not in compliance with GDPR’s requirement can face large fines up to 4% of a company’s annual global revenue OR €20 million (whichever is greater).

Does GDPR apply to my WordPress site?

The answer is yes. It applies to every business, large and small, around the world (not just in the European Union). If your website has visitors from European Union countries, then this law applies to you.

GDPR Fines and Penalties

The EU’s goal is to protect consumers from the reckless handling of data/breaches.

What is required under GDPR?

The goal of GDPR is to protect user’s personally identifying information (PII) and hold businesses to a higher standard when it comes to how they collect, store, and use this data.

The personal data includes name, emails, physical address, IP address, health information, income, etc.

GDPR Personal Data

Explicit Consent – if you’re collecting personal data from an EU resident, then you must obtain explicit consent that’s specific and unambiguous. In other words, you can’t just send unsolicited emails to people who gave you their business card or filled out your website contact form because they DID NOT opt-in for your marketing newsletter.

For it to be considered explicit consent, you must require a positive opt-in (i.e no pre-ticked checkbox), contain clear wording (no legalese), and be separate from other terms & conditions.

Rights to Data – you must inform individuals where, why, and how their data is processed/stored. An individual has the right to download their personal data and an individual also has the right to be forgotten meaning they can ask for their data to be deleted.

This will make sure that when you hit Unsubscribe or ask companies to delete your profile, then they actually do that.

Breach Notification – organizations must report certain types of data breaches to relevant authorities within 72 hours unless the breach is considered harmless and poses no risk to individual data. However, if a breach is high-risk, then the company MUST also inform individuals who’re impacted right away.

Data Protection Officers – if you are a public company or process large amounts of personal information, then you must appoint a data protection officer. This is not required for small businesses.

GDPR Data Protection Officer

GDPR makes sure that businesses can’t go around spamming people by sending emails they didn’t ask for. Businesses can’t sell people’s data without their explicit consent. Businesses have to delete user’s account and unsubscribe them from email lists if the user asks you to do that. Businesses have to report data breaches and overall be better about data protection.

What do you need to do to make sure that your WordPress site is GDPR compliant?

Is WordPress GDPR Compliant?

As of WordPress 4.9.6, the WordPress core software is GDPR compliant. WordPress core team has added several GDPR enhancements to make sure that WordPress is GDPR compliant. When we talk about WordPress, we’re talking about self-hosted WordPress.org (see the difference: WordPress.com vs WordPress.org).

Due to the dynamic nature of websites, no single platform, plugin or solution can offer 100% GDPR compliance. The GDPR compliance process will vary based on the type of website you have, what data you store, and how you process data on your site.

By default WordPress 4.9.6 now comes with the following GDPR enhancement tools:

Comments Consent

WordPress Comments Opt-in for GDPR

By default, WordPress used to store the commenters name, email, and website as a cookie on the user’s browser. This made it easier for users to leave comments on their favorite blogs because those fields were pre-populated.

Due to GDPR’s consent requirement, WordPress has added the comment consent checkbox. The user can leave a comment without checking this box. All it would mean is that they would have to manually enter their name, email, and website every time they leave a comment.

If your theme is not showing the comment privacy checkbox, then please make sure that you have updated to WordPress 4.9.6 and are using the latest version of your theme.

If the checkbox is still not showing, then your theme is likely overriding the default WordPress comment form. Here’s a step by step guide on how to add a GDPR comment privacy checkbox in your WordPress theme.

Data Export and Erase Feature

WordPress Data Handling - GDPR

WordPress offers site owners the ability to comply with GDPR’s data handling requirements and honor user’s request for exporting personal data as well as removal of user’s personal data. The data handling features can be found under the Tools menu inside WordPress admin.

Privacy Policy Generator

WordPress Privacy Policy Generator for GDPR

WordPress now comes with a built-in privacy policy generator. It offers a pre-made privacy policy template and offer you guidance in terms of what else to add, so you can be more transparent with users in terms of what data you store and how you handle their data.

These three things are enough to make a default WordPress blog GDPR compliant. However, it is very likely that your website has additional features that will also need to be in compliance.

Areas on Your Website that are Impacted by GDPR

You might be using various WordPress plugins that store or process data like contact formsanalyticsemail marketingonline storemembership sites, etc.

Depending on which which WordPress plugins you are using on your website, you would need to act accordingly to make sure that your website is GDPR compliant.

A lot of the best WordPress plugins have already gone ahead and added GDPR enhancement features. Let’s take a look at some of the common areas that you would need to address:

Google Analytics

Like most website owners, you’re likely using Google Analytics to get website stats. This means that it is possible that you’re collecting or tracking personal data like IP addresses, user IDs, cookies and other data for behavior profiling. To be GDPR compliant, you need to do one of the following:

  1. Anonymize the data before storage and processing begins
  2. Add an overlay to the site that gives notice of cookies and ask users for consent prior to tracking

Both of these are fairly difficult to do if you’re just pasting Google Analytics code manually on your site. However, if you’re using MonsterInsights, the most popular Google Analytics plugin for WordPress, then you’re okay.

They have released an EU compliance addon that helps automate the above process. MonsterInsights also has a very good blog post about all you need to know about GDPR and Google Analytics (this is a must read, if you’re using Google Analytics on your site).

MonsterInsights EU Compliance Addon

Contact Forms

If you are using a contact form in WordPress, then you may have to add extra transparency measures specially if you’re storing the form entries or using the data for marketing purposes.

Below are the things you might want to consider for making your WordPress forms GDPR compliant:

  • Get explicit consent from users to store their information.
  • Get explicit consent from users if you are planning to use their data for marketing purposes (i.e adding them to your email list).
  • Disable cookies, user-agent, and IP tracking for forms.
  • Make sure you have a data-processing agreement with your form providers if you are using a SaaS form solution.
  • Comply with data-deletion requests.
  • Disable storing all form entries (a bit extreme and not required by GDPR). You probably shouldn’t do this unless you know exactly what you’re doing.

The good part is that if you’re using WordPress plugins like WPFormsGravity FormsNinja Forms, Contact Form 7, etc, then you don’t need a Data Processing Agreement because these plugins DO NOT store your form entries on their site. Your form entries are stored in your WordPress database.

Simply adding a required consent checkbox with clear explanation should be good enough for you to make your WordPress forms GDPR compliant.

WPForms, the contact form plugin we use on WPBeginner, has added several GDPR enhancements to make it easy for you to add a GDPR consent field, disable user cookies, disable user IP collection, and disable entries with a single click.

GDPR Form Fields in WPForms

Note: We have created a step by step guide on how to create GDPR compliant forms in WordPress.

Email Marketing Opt-in Forms

Similar to contact forms, if you have any email marketing opt-in forms like popups, floating bars, inline-forms, and others, then you need to make sure that you’re collecting explicit consent from users before adding them to your list.

This can be done with either:

  1. Adding a checkbox that user has to click before opt-in
  2. Simply requiring double-optin to your email list

Top lead-generation solutions like OptinMonster has added GDPR consent checkboxes and other necessary features to help you make your email opt-in forms compliant. You can read more about the GDPR strategies for marketerson the OptinMonster blog.

WooCommerce/Ecommerce

If you’re using WooCommerce, the most popular eCommerce plugin for WordPress, then you need to make sure your website is in compliance with GDPR.

The WooCommerce team has prepared a comprehensive guide for store owners to help them be GDPR compliant.

Retargeting Ads

If your website is running retargeting pixels or retargeting ads, then you will need to get user’s consent. You can do this by using a plugin like Cookie Notice.

Best WordPress Plugins for GDPR Compliance

There are several WordPress plugins that can help automate some aspects of GDPR compliance for you. However, no plugin can offer 100% compliance due to the dynamic nature of websites.

Beware of any WordPress plugin that claims to offer 100% GDPR compliance. They likely don’t know what they’re talking about, and it’s best for you to avoid them completely.

Below is our list of recommended plugins for facilitating GDPR compliance:

  • MonsterInsights – if you’re using Google Analytics, then you should use their EU compliance addon.
  • WPForms – by far the most user-friendly WordPress contact form plugin. They offer GDPR fields and other features.
  • Cookies Notice – popular free plugin to add an EU cookie notice. Integrates well with top plugins like MonsterInsights and others.
  • Delete Me – a free plugin that allows users to automatically delete their profile on your site.
  • OptinMonster – advanced lead generation software that offers clever targeting features to boost conversions while being GDPR compliant.
  • Shared Counts – instead of loading the default share buttons which add tracking cookies, this plugin load static share buttons while displaying share counts.

WPBeginner founder, Syed Balkhi, is also the co-founder of OptinMonsterWPForms, and MonsterInsights.

Read the full article here.

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2018-trends-01

15 Trends in Graphic Design for 2018 – Philip VanDusen

Apr 25, 2018

15 Trends in Graphic Design for 2018 – Philip VanDusen

Kudos to Philip VanDusen for his incredible research and presentation resulting in the video 15 Trends in Graphic Design for 2018.

Below are screens of the various trends depicted in the video.

According to his website, Philip VanDusen has over 20 years of experience in strategic branding, graphic design and product development for some of the world’s most successful global retailers and consumer products companies. He possesses a unique blend of expertise gained from leading branding initiatives from both the client and agency perspectives.

Philip is the Principal of Verhaal Brand Design, a strategic design & brand consultancy. The consultancy specializes in visual identity system design, brand strategy, innovation, consumer insights, trends and marketing. VBD has broad industry expertise with concentrations in new brand development, personal branding, fashion retail and consumer packaged goods.

pantone-fashion-color-trend-report-new-york-spring-2018-featured

New York Fashion Week Spring 2018 – PANTONE®

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New York Fashion Week Spring 2018

Multi-faceted palette broadens opportunity for self-expression with 12 call-out shades and 4 seasonal classics

Laurie Pressman, Pantone Color Institute, September 6, 2017

Each season the team at the Pantone Color Institute creates the PANTONE Fashion Color Trend Report; a color overview highlighting the top colors fashion designers showing at NY Fashion Week will be featuring in their collections for the upcoming season. With color on the catwalk a key indicator of the color stories we can expect to see showing up across all areas of design, the PANTONE Fashion Color Trend Report is your easily accessible guide to the season’s most important color trends.

Color continues to be a powerhouse and a key influencer of fashion trends for Spring 2018. In response to the consumers continued embrace of color, designers are recognizing the need to show more color in their collections. Highlighting a more multi-faceted color story that expands the opportunity for self-expression, the PANTONE® Fashion Color Trend Report for Spring 2018 features the top 12 colors for men’s and women’s fashion. In another first, the PANTONE Fashion Color Trend report spotlights four classic colors, a family of color that transcends the seasons and provides structure to any wardrobe.

The desire for colorful self-expression is a key take away for Spring 2018. The color story is wildly divergent and we see a kaleidoscopic bounty of uplifting shades and feel-good tones. There is a feeling of optimism and confidence driving a new vitality into fashion trends. That doesn’t mean that we don’t continue to look for more neutral or classic shades as while simple, these core basics are seasonal essentials, working well on their own as well as providing the landscape for the color complexity.

Along with this recognized freedom to explore and experiment with more color, fashion, and the people who interact with it, no longer want to feel limited by traditional color guidelines. Gender and seasonal borders continue to be non-issues when it comes to color. Untypical spring shades that make for complex and original combinations, communicates the consumer’s desire to experiment with color all year round without any restrictions. The color story for Spring 2018 is a perfect reflection of this new sentiment.[/vc_column_text][mk_padding_divider][mk_image src=”http://holtermann.design/wp-content/uploads/2017/09/pantone-fashion-color-trend-report-new-york-spring-2018-article.jpg” image_size=”full”][mk_padding_divider][vc_column_text]

About the Spring 2018 Top 12 Color Palette

The Spring 2018 palette encourages a sense of fun and playful release. With an air of complexity and distinctiveness, we find ourselves in a sanctuary of color that is ideal for some more unique and dramatic color mixing.[/vc_column_text][mk_padding_divider][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][mk_image src=”http://holtermann.design/wp-content/uploads/2017/09/pantone-fashion-color-trend-report-new-york-spring-2018-swatch-meadowlark.jpg” image_size=”full” align=”center”][vc_column_text]

PANTONE 13-0646
Meadowlark
The bold and lively Meadowlark, a confident and outgoing bright yellow shade highlights the spring 2018 season, glistening with joy and illuminating the world around us.

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PANTONE 17-1563
Cherry Tomato
Impulsive Cherry Tomato is a tempestuous orangey red that exudes heat and energy. Demanding attention, this courageous, never to be ignored, shade is viscerally alive.

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PANTONE 16-4132
Little Boy Blue
With the expectation of the clear blue sky, Little Boy Blue is no longer for little boys only. Suggestive of expansiveness and continuity, this azure blue shade reassures us with its promise of a new day.

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PANTONE 18-1440
Chili Oil
Seasoned yet season-less, Chili Oil is an earthy brown based red that adds flavorful definition to the spring 2018 palette.

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PANTONE 14-3207
Pink Lavender
Pink Lavender is a soft and romantic violet rose that charms with its soothing sense of quiescence.

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PANTONE 15-1520
Blooming Dahlia
With its seemingly suggestive scent, the subtly alluring Blooming Dahlia beckons us with its understated appeal.

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PANTONE 16-5533
Arcadia
Hinting at retro yet at the same time modern, Arcadia is a cooler, cleaner take on green that with its tinge of blue undertone takes us into a new direction for the spring 2018 season.

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PANTONE 18-3838
Ultra Violet
Conveying originality and ingenuity, the magical Ultra Violet is a distinctive and complex purple shade that fascinates and intrigues.

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PANTONE 18-1028
Emperador
The rich chocolate infused brown Emperador adds strength and substance to the spring 2018 palette.

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PANTONE 12-2103
Almost Mauve
With its gentle petal like touch, delicate and ephemeral Almost Mauve adds a sense of nostalgia to the spring 2018 palette.

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PANTONE 17-3020
Spring Crocus
Witty and expressive, Spring Crocus is a flamboyant and tantalizing fuchsia shade that summons you in with its beguiling charm.

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PANTONE 13-0550
Lime Punch
Sharp and pungent, Lime Punch hits a chord with its strident and striking citrus like presence in the spring 2018 color palette.

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About the Spring 2018 Classic Color Palette

For many consumers, classic color is the mainstay of the wardrobe and the foundational core upon which they start building their own personal style. The core classic shades play a critical role in any wardrobe, and we wanted to highlight the nuance of these classic colors for the spring 2018 season.[/vc_column_text][mk_padding_divider][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][mk_image src=”http://holtermann.design/wp-content/uploads/2017/09/pantone-fashion-color-trend-report-new-york-spring-2018-swatch-sailor-blue-1.jpg” image_size=”full” align=”center”][vc_column_text]

PANTONE 19-4034
Sailor Blue
The navy like Sailor Blue anchors the palette.

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PANTONE 14-4202
Harbor Mist
A mid-tone dove gray; Harbor Mist solidifies the spring 2018 palette.

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PANTONE 15-1214
Warm Sand
Warm Sand is a comforting neutral shade that effortlessly connects the seasons.

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PANTONE 11-0608
Coconut Milk
Coconut Milk represents the classic mainstay of a white and/or off-white for the spring 2018 season.

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Rose Quartz & Serenity — PANTONE Colors of the Year 2016

Rose Quartz & Serenity — PANTONE Color of the Year 2016

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PANTONE 13-1520 & PANTONE 15-3919

For the first time Pantone introduces two shades, Rose Quartz and Serenity, as the PANTONE Color of the Year.

According to PANTONE,

“Rose Quartz is a persuasive yet gentle tone that conveys compassion and a sense of composure. Serenity is weightless and airy, like the expanse of the blue sky above us, bringing feelings of respite and relaxation even in turbulent times.

As consumers seek mindfulness and well-being as an antidote to modern day stresses, welcoming colors that psychologically fulfill our yearning for reassurance and security are becoming more prominent. Joined together, Rose Quartz and Serenity demonstrate an inherent balance between a warmer embracing rose tone and the cooler tranquil blue, reflecting connection and wellness as well as a soothing sense of order and peace.

The prevalent combination of Rose Quartz and Serenity also challenges traditional perceptions of color association.

In many parts of the world we are experiencing a gender blur as it relates to fashion, which has in turn impacted color trends throughout all other areas of design. This more unilateral approach to color is coinciding with societal movements toward gender equality and fluidity, the consumer’s increased comfort with using color as a form of expression, a generation that has less concern about being typecast or judged and an open exchange of digital information that has opened our eyes to different approaches to color usage.”

[/vc_column_text][mk_padding_divider size=”20″][mk_image src=”http://holtermann.design/wp-content/uploads/2015/12/pantone-color-of-the-year-2016-calming.jpg” image_width=”756″ crop=”false” caption_location=”outside-image” align=”center” margin_bottom=”0″][mk_padding_divider size=”20″][mk_image src=”http://holtermann.design/wp-content/uploads/2015/12/pantone-color-of-the-year-2016-compatible.jpg” image_width=”756″ crop=”false” caption_location=”outside-image” align=”center” margin_bottom=”0″][mk_padding_divider size=”20″][mk_image src=”http://holtermann.design/wp-content/uploads/2015/12/pantone-color-of-the-year-2016-duality.jpg” image_width=”756″ crop=”false” caption_location=”outside-image” align=”center” margin_bottom=”0″][mk_padding_divider size=”20″][mk_image src=”http://holtermann.design/wp-content/uploads/2015/12/pantone-color-of-the-year-2016-rose-quartz-serenity.jpg” image_width=”756″ crop=”false” caption_location=”outside-image” align=”center” margin_bottom=”0″][mk_padding_divider size=”20″][mk_image src=”http://holtermann.design/wp-content/uploads/2015/12/pantone-color-of-the-year-2016-tranquility.jpg” image_width=”756″ crop=”false” caption_location=”outside-image” align=”center” margin_bottom=”0″][mk_padding_divider size=”20″][mk_image src=”http://holtermann.design/wp-content/uploads/2015/12/pantone-color-of-the-year-2016-wellness.jpg” image_width=”756″ crop=”false” caption_location=”outside-image” align=”center” margin_bottom=”0″][mk_padding_divider size=”80″][vc_column_text]

Rose Quartz & Serenity Color Pairings

Whether in soft or hard surface material, the pairing of Rose Quartz and Serenity brings calm and relaxation. Appealing in all finishes, matte, metallic and glossy, the engaging combo joins easily with other mid-tones including greens and purples, rich browns, and all shades of yellow and pink. Add in silver or hot brights for more splash and sparkle.[/vc_column_text][mk_padding_divider size=”20″][mk_image src=”http://holtermann.design/wp-content/uploads/2015/12/pantone-color-of-the-year-2016-palettes-01.png” image_width=”756″ crop=”false” lightbox=”true” caption_location=”outside-image” align=”center” margin_bottom=”0″][mk_padding_divider size=”20″][mk_image src=”http://holtermann.design/wp-content/uploads/2015/12/pantone-color-of-the-year-2016-palettes-02.png” image_width=”756″ crop=”false” lightbox=”true” caption_location=”outside-image” align=”center” margin_bottom=”0″][mk_padding_divider size=”20″][mk_image src=”http://holtermann.design/wp-content/uploads/2015/12/pantone-color-of-the-year-2016-palettes-03.png” image_width=”756″ crop=”false” lightbox=”true” caption_location=”outside-image” align=”center” margin_bottom=”0″][mk_padding_divider size=”20″][mk_image src=”http://holtermann.design/wp-content/uploads/2015/12/pantone-color-of-the-year-2016-palettes-04.png” image_width=”756″ crop=”false” lightbox=”true” caption_location=”outside-image” align=”center” margin_bottom=”0″][mk_padding_divider size=”20″][mk_image src=”http://holtermann.design/wp-content/uploads/2015/12/pantone-color-of-the-year-2016-palettes-05.png” image_width=”756″ crop=”false” lightbox=”true” caption_location=”outside-image” align=”center” margin_bottom=”0″][mk_padding_divider size=”20″][mk_image src=”http://holtermann.design/wp-content/uploads/2015/12/pantone-color-of-the-year-2016-palettes-06.png” image_width=”756″ crop=”false” lightbox=”true” caption_location=”outside-image” align=”center” margin_bottom=”0″][mk_padding_divider size=”20″][mk_image src=”http://holtermann.design/wp-content/uploads/2015/12/pantone-color-of-the-year-2016-palettes-07.png” image_width=”756″ crop=”false” lightbox=”true” caption_location=”outside-image” align=”center” margin_bottom=”0″][mk_padding_divider size=”20″][mk_image src=”http://holtermann.design/wp-content/uploads/2015/12/pantone-color-of-the-year-2016-palettes-08.png” image_width=”756″ crop=”false” lightbox=”true” caption_location=”outside-image” align=”center” margin_bottom=”0″][mk_padding_divider size=”80″][/vc_column][/vc_row][vc_row][vc_column width=”1/2″][mk_padding_divider size=”20″][mk_button dimension=”flat” size=”large” url=”http://holtermann.design/color-formulas-guides-standards-rose-quartz-serenity-pantone-colors-year-2016/” align=”center”]COLOR BREAKDOWNS[/mk_button][/vc_column][vc_column width=”1/2″][mk_image src=”http://holtermann.design/wp-content/uploads/2015/12/Pantone_Color_of_the_Year_2016_Color_Standards.jpg” crop=”false”][mk_padding_divider size=”20″][/vc_column][/vc_row]